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International Journal of Sales & Marketing Management Research and Development (IJSMMRD is a journal with HIGH IMPACT FACTOR (JCC) provides a forum for the exchange of ideas, information, and experiences related to educating students of sales, marketing and advertising. IJSMMRD is the leading peer-reviewed, international scholarly journal publishing articles on the latest techniques in marketing education, emphasizing new course content and effective teaching methods. |
It also addresses professional issues, including development of the curriculum, career development, and the state of the profession.
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| Publisher Name |
TJPRC Pvt Ltd. |
| Publisher Country |
India |
| Publication Language |
English |
| Publication type |
Both |
| Publication frequency per year |
Bi-Monthly |
| ISSN No. |
2249-8036 |
| Current year Impact Factor |
4.8723 |
| Journal Content Link |
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| Journal Mail id |
editor@tjprc.org |
| Journal Website |
http://www.tjprc.org/journals.php?jtype=2&id=33 |
| Year of starting |
2011 |
