International Journal of Sales & Marketing Management (IJSMM) provides a forum for the exchange of ideas, information, and experiences related to educating students of sales, marketing and advertising. IJSMMRD is the leading peer-reviewed, international scholarly journal publishing articles on the latest techniques in marketing education, emphasizing new course content and effective teaching methods. |
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It also addresses professional issues, including development of the curriculum, career development, and the state of the profession. |
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Publisher Name | IASET |
Publisher Country | India |
Publication Language | English |
Publication type | Both |
Publication frequency per year | 6 issue per year |
ISSN No. | 2319-4898 |
Current year Impact Factor | 1.8963 |
Journal Content Link | http://www.iaset.us/journals.php?jtype=2&id=33 |
Journal Mail id | editor@iaset.us |
Journal Website | http://www.iaset.us/ |
Year of starting | 2011 |